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              SUSTAINABLE ADVERTISING



                 MORE ENVIRONMENTALLY FRIENDLY ALTERNATIVES


                              TO TRADITIONALLY USED MATERIALS





                                              RECYCLED MATERIALS

                               ARE CREATED BY PROCESSING ALREADY USED MATERIALS



                                                             RPET
                                   PET is the most common material for the production of disposable beverage
            RECYCLE  REUSE  REDUCE  bottles and also the most commonly recycled plastic. Its reprocessing crea-
          RECYCLED PET BOTTLES     tes recycled RPET, which is also used for the production of pens.
            ARE USED TO MAKE THIS PRODUCT

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                                                             BOTTLI

                                                     RECYCLED ALUMINIUM
                                   Aluminium can be recycled repeatedly without losing its unique characteris-
            RECYCLE  REUSE  REDUCE  tics and quality. Recycling helps save up to 95% of the energy that would be
          RECYCLED ALUMINIUM       required to obtain new metal. Pen that is exclusively made from certifi ed re-
            IS USED TO MAKE THIS PRODUCT
                                   cycled aluminum has a symbol on the body.
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                                                            BRANCO

                                                       RECYCLED COTTON
                                   The original material is separated by colours and then mechanically torn into indi-


                                   vidual fibers. After that, the fibers are spun into threads adding polyester fi bers as
                                   well. The newly made material is not dyed, so the colour palette is limited, and indi-
            RECYCLE  REUSE  REDUCE  vidual batches can vary. Producing 1 ton of recycled cotton can save up to 750 m   3
             RECYCLED COTTON
            IS USED TO MAKE THIS PRODUCT  of water. As an example, recycled cotton is used to create notebook covers.

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